Course curriculum

  • 1

    Defining your Offer

    • Researching what Your Audience Needs & Wants

    • Identifying Your Unfair Advantage
  • 2

    Writing Your Offers

    • Buyer Intent

    • Writing Your Offers

    • Creating Offers As Ads
  • 3

    Setting Up Your Test Lab

    • Setting Up Your Ads

    • Setting Up Rules

    • How To Review Data
  • 4

    Testing Your Offer

    • Testing Irresistible Offers

    • Pressure Test Offers

    • How To Write Long Form Ad Copy

    • How To Test Long Form Copy

    • Pressure Test Long Form Ad Copy
  • 5

    Testing Sales Page

    • Set Up Purchase Ads

    • Testing Sales Page Without Price

    • Testing Sales Page With Price
  • 6

    BONUS: 1 on 1 Offer Review

    • Offer Review
  • 7

    DEAL: Get Your Offer Tested

    • Get Your Offer Tested Completely Done For You